Thinkshift’s house cocktail: the kickoff (or cure) for 2022

Red cocktail in a coupe glass with lime
The Disruptivator

The past year has been bumpy. On one hand, we have much to be thankful for: grown-ups in the White House, vaccines, infrastructure investment. On the other: childish insurrectionists in Congress, the Omicron variant, low expectations on climate commitments.

We choose to be optimistic that 2022 will be better. One thing we know we can count on: Thinkshift’s house cocktail. Whether you’re a glass-half-full or glass-half-empty person, the Disruptivator hits the spot.

A mixologist at the Bull Valley Roadhouse created it for us years ago, and it’s perfect for the holidays: a festive drink that will warm you down to your toes and make the world merry and bright.

  • 2 oz. reposado tequila (Herradura works nicely)
  • 1-1/2 oz. apple cider
  • Juice of half a lemon
  • 1/2 oz. creme de cassis

Shake with ice and strain into a coupe glass. Garnish with lime peel.


For a media relations perspective, check out this post, with or without our cocktail in hand: State of PR 2021: Industry Optimism Despite Pandemic Challenges.