Thinkshift | June 5, 2012
Today is World Environment Day!
This year’s theme is “Green Economy: Does It Include You?” You might wonder: “green economy” has become a buzz phrase in recent years, but what does it really mean? Well, according to the United Nations, a green economy is one that “results in improved human well-being and social equity, while significantly reducing environmental risks and ecological scarcities.”
Brazil is the host city this year and that’s no surprise. Brazil is a great supporter of the green energy industry and as a result has created many green jobs. It goes to show that green spending definitely can boost the economy.
World Environment Day organizers are encouraging everyone to celebrate the day by undertaking a green economy–related activity sometime this week. At Thinkshift, we’re always working for the day when there is no difference between “economy” and “green economy,” so we thought, why not adopt a policy we can continue long term? On this World Environment Day, we commit to supporting other B Corps and benefit corporations by turning to them first when we need goods, services or partners.
How will you participate? Visit http://www.unep.org/wed/aroundtheworld/ to find out more about World Environment Day. Whatever you do, we hope that it becomes a sustainable habit and a part of your daily life.