Carolyn McMaster | October 14, 2009
Changing behavior, at the corporate level as well as the individual level, will be key to solving our energy problems and reducing the world’s carbon footprint. (Often it’s the elephant in the room, sharing the sofa with energy conservation.)
Information alone isn’t going to accomplish the task, and a couple of events are coming up that look at this issue. One is the Behavior, Energy and Climate Change conference in Washington, D.C., Nov. 15–18 presented by ACEEE, Stanford’s Precourt Energy Efficiency Center and the University of California’s California Institute for Energy and Environment. (I’ll be there, presenting on Thinkshift’s Credibility Quotient assessment tool in the poster session.) It will bring together industry, academics, policy makers and others to consider the latest research, pilot projects, and more.
One of the main speakers will be Doug McKenzie-Mohr, who’s also presenting a two-day workshop, “Fostering Sustainable Behavior,” Nov. 2–3 in Portland and Nov. 4–5 in San Francisco. McKenzie-Mohr literally wrote the book on the subject, available as a free download from his website (which is loaded with articles, case studies, and forums). Workshop info is on his site; registration is here. (Thanks to the Triple Pundit post by Deborah Fleischer for alerting me to the workshop and the book download.)